OK, this is goofy. Another company that I’m competing with that said all I teach is cold calling. Hours and hours of tedious cold calling every day. I’ve never said that. In fact, the MOST that you’ll do is 90 minutes, and it’s not even that ‘cold.’ 90 minutes a day [...]
Meta Improvement. What is metaimprovement? Simply put: improving the rate that you improve is the most important part of any training program. You have to improve, but more importantly, you have to improve the rate that you improve. The space shuttle you see spends all of it’s energy accelerating so it can leave [...]
Yesterday I talked about the aimless way most loan officers shuffle into "work." Talk about stress! Talk about an undefined and endless list of semi-obligations. This market is tough enough–nobody needs to add to it. But I’m not all work-no play–at all! I’m just saying, if you’re working, BE WORKING…mind body and soul. [...]
Why are loan officers failing? Probably because the typical day of a loan officer goes something like this:
Get to the office at 9:30.
Talk about deals that are going sideways.
Look at the bond.
Look at their voice mail
Send a forward about people urinating in public places.
Bitch about their deal
Call an appraiser.
Go to lunch.
Talk about lunch.
Talk about what’s [...]
